With a decade of hands-on experience in large-scale sports and entertainment events, Shagun Sharma stands out as a dynamic force in hospitality and production management. Currently serving as the Hospitality Manager for Delhi Capitals in TATA IPL Season 18, Shagun brings precision, innovation, and operational excellence to the world’s most-watched cricket league.

Her association with the Indian Premier League (IPL) spans multiple seasons (2023, 2024, and now 2025), each time elevating fan experiences and backend execution to world-class standards. Her role involves overseeing VIP hospitality zones, managing high-stakes client servicing, team logistics, matchday operations, and leading cross-functional teams to deliver seamless execution in one of the highest pressure sporting environments.

Beyond the IPL, Shagun has been a key player across India’s biggest leagues and marquee events, including:

Pro Kabaddi League (Seasons 10 & 11) – Led hospitality and media operations across two back-to-back seasons.

ICC Men’s Cricket World Cup India 2023 – Delivered elite hospitality experiences for international dignitaries and stakeholders.

ABB FIA Formula E World Championship, Hyderabad 2023 – Headed hospitality operations for India’s first Formula E event.

Legends League Cricket, Doha 2023 – Managed end-to-end international hospitality setups.

Entertainer Cricket League, Pro Panja League, UPT20 League – Consistently led high-volume hospitality for emerging leagues, showcasing her adaptability across formats and audience profiles.

Shagun’s leadership was also evident at Shaurya Vedanam – Armed Forces Celebration Event, where she served as Head of Production, delivering a flawless large-format public event in Motihari, Bihar.

With a Master’s in Psychology (2015), she leverages emotional intelligence and behavioural insight to lead teams, handle high-pressure situations, and enhance guest experiences. She also hosts a YouTube show, BBF, since 2020, reflecting her comfort with digital platforms and content creation.